Diversity, Equity, Inclusion, and Justice (DEIJ) Vision Statement

New Jersey Audubon is committed to a New Jersey where people and nature flourish – making nature welcoming, safe, inclusive, and accessible to all people through an equitable and just approach to conservation.

Organizational Statement on the Audubon Name

We are aware of the national conversation reckoning with namesakes, including the decision by National Audubon Society to retain the organizational name as well as the decision of numerous chapters to move forward with name changes.  As an independent Audubon organization, we appreciate the complexity of this issue and respect the process followed by each organization to help them move forward with their critical missions.

New Jersey Audubon is committed to ensuring that all people can connect with nature. Our principles and objectives for diversity, equity, inclusion, and justice are embedded in our mission, conservation priorities, programs, and organizational development. We are taking meaningful, authentic steps to enhance diversity and inclusivity in how we positively impact wildlife, habitat, and people.

We recognize and acknowledge that John James Audubon, like many of our country’s founders, was a slaveowner – an abhorrent history that remains painful today.  His life’s work, Birds of America, inspired a conservation movement, and 125 years later, the Audubon name is well-known and trusted for nature conservation.

We continue to assess the complex issue of how the Audubon name could hinder our diversity initiatives, while weighing the challenges of changing a well-known brand name that still inspires many loyal supporters.  For now, we will focus our member-funded resources on programs to enhance inclusivity in how we impact people and nature, while we continue to consider options and funding for any future change to our name.